Planning a trip is stressful
The flights have been open in a tab for three weeks.
I book the thing, build the days around it, and find the places worth eating at. You pack.
Personal & virtual assistant in Tallinn
Make your tasks disappear.
I’m Käti. I take away the parts of your week that don’t need you, so your week has room for the work you’re actually good at.
Book a free call
or email magic@timefairy.ee
Taking on new clients
Your week
- Book the dog’s groomer
- Reply to 40 emails
- Plan the Lisbon trip
- Get three posts out
- The one task only you can do
The crossed-out ones are mine. The last one is yours.
Your someday pile
Running a small business is overwhelming
The inbox, the invoices, the posts nobody’s written since spring — it all lands on you, so the work only you can do keeps waiting.
I take whatever’s clogging the week: admin, content, bookings, ads, research, the half-finished thing in the drawer. You get back to the part you started the business for.
The personal stuff never makes the list
The dog’s been due a groom for a month and you keep meaning to call. Same with the dentist, the birthday present, the thing your mum asked for in May.
I take the errands and the appointments. Milou comes back fluffy and you didn’t lose a Saturday.
this is Milou,
my client’s dog
Hey, I’m Käti.
I do what I say. What I can’t do, I learn. For anything left over, I find you the right person.
I started this about four years ago, after a run of jobs that gave me no reason to get up in the morning. Friends who knew me better than I did suggested I’d make a good assistant, and one of them introduced me to my first client.
I began with errands, paperwork and the ordinary day-to-day. Then I found the parts I love: creative work, travel planning, putting events together.
Since then I’ve grown alongside the people I work with, and I’m still learning something new. That’s the part that keeps me interested. Everything runs better when each of us is doing what we’re actually good at.
How does this work?
We talk
A free call. Tell me what’s eating your week and what you’d love to stop doing.
You hand it over
One conversation, not a training course — logins, preferences, how you like things done. After that I stop asking and get on with it.
It disappears
Errands, bookings, the inbox — whatever we agreed. You hear from me as often as you like, and no more than that.
Pick your kind of magic
A founder who dreads opening his inbox. A couple who has been saying “next year” for two years. A small business owner who hasn’t had a free Saturday since spring. One of them is probably closer to you than you’d like.
30 €
hourly
Small magic
one thing
Need help with a specific task? Perfect for one-off jobs and short projects — planning your next trip, organising errands, finishing the thing that’s been sitting there. For when there’s one specific thing rather than an ongoing load.
Most people start here
200 €
monthly
Background magic
some things
Want to see how I can lighten your load? Ongoing support with the lighter tasks: creative work, admin, bookings, and the bits of the week that keep piling up. Enough to feel the difference without handing over everything.
500 €
monthly
Personal magic
everything
Looking for all-around support? Hands-on help across the whole thing: creative work, ads, social media, travel planning, admin and more. For a small business or a busy family. Think of me as an extension of your team.
What clients are saying
Without the Time Fairy, I’d be stuck every day with tasks I’m not good at — thanks to her, I can focus on what I’m best at: teaching people!
Käti is my solution to feeling overwhelmed. Now I can focus on my work, knowing that my sabbatical to the Arctic Circle is well planned and taken care of.
Q&A
Where do we begin?
We start with a free call to work out what you need. I’d love to hear about your goals and any specific tasks you have in mind.
Do I have to give you my passwords?
Usually not. Most tools let you add me as a user or a delegate — email, social accounts, booking systems — so the account stays yours and you can remove me whenever you like. Where that isn’t possible, we do it whichever way you’re comfortable with, and nothing gets set up before you’ve said yes to it.
How do you keep my information private?
What I see working for you stays between us. If you’d like an NDA, bring one and I’ll sign it — clients have asked before and it has never been a problem. When we stop working together, you remove my access and I’ll confirm back to you that I’m out of everything.
Is there a minimum commitment length?
Nope. There’s no strict minimum for our collaboration. We can start with an hourly rate to see how we work together, then decide which option suits you best.
And if it isn’t working, we stop. A monthly package runs to the end of the month you’ve paid for — just let me know you want to stop and we cancel.
Do you only work with people in Tallinn?
No. Most of what I do happens online, so it works wherever you are. And if you’re in Tallinn I can also turn up in person: the post office, the groomer, waiting in for the plumber, the parcel by the door.
What languages do you work in?
Estonian and English. Some Spanish, but not enough to run your inbox in it.
Let’s get something off your list.
A free call, no pitch. Bring the thing you’ve been putting off since March.